Gemma is the eyes and ears of the studio, keeping the creative team up-to-speed with exactly how much fun they can have with a brief. Which usually means as much as they can within the allotted time period.
There’s more to her than strict deadlines and spreadsheets, though, and the good relationships we continue to build with our clients are testament to this. She prides herself on keeping projects on brief, on time and on budget. She doesn’t have an off button.