Prospectus Design for IH London
Creating vibrant product brochures for the renowned English language school.
International House London came to Spinach because of our versatility as brochure design agency. They commissioned us to design and produce five 2016 college prospectuses for their portfolio of English language learning products.
The English language learning industry is highly competitive with multiple stakeholders involved in the purchase process, so before we committed anything to print we held a series of brand workshops with IH London to fully understand their business and their audience.
We then tailored each prospectus to its own particular audience: agents procuring students to learn English in the UK, parents of young learners, professionals looking to improve their business English, and those looking to teach English as a foreign language.
Working closely with IH London’s brand marketing team, we turned editorial concepts into individual college prospectuses with their own tone and character. The process involved shooting new photography, developing a new art direction and managing the print production from start to finish.
Want to talk about Prospectus Design or Branding? Call our brand agency on 020 7739 2777 or email [email protected]
Spinach Design | Branding Agency London | Language School Brochure Design