A fresh look and feel for the City stalwart’s exciting new food concept.
C&B Bars operate 10 bars across the Square Mile and maintain strong ties to Corney & Barrow Wine Merchants.
Looking to bring their food menu in-line with the high reputation of its drinks offering, C&B Bars worked with renowned food consultant Nellie Nichols – formerly head of food at Pret A Manger – to create a new all-day menu.
We were tasked with creating a promotional campaign identity for the new food concept with the objective of driving awareness around the menu’s imminent launch and a new emphasis on classic British dishes, quality ingredients and seasonality.
We art directed and shot all-new imagery for C&B Bars to use across their print and digital marketing. Our fresh food photography and illustrative design across the menu, emailers, A-boards, posters and use of copy now reflects the simple and unfussy nature of the food.